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More than a Brand

Live your truth

Promote self growth

Origin Story

VYN (vyne,vine) is an acronym for Voice Your Nature. I always knew I’d create something using my art, it just so happens that it went from drawings in a sketch pad to making clothing. More specifically, Loungewear that I personally would wear. But it was always going to be something not only authentic to myself but to the environment that I grew up in. I’m from a small town in Connecticut where the winters can be pretty brutal sometimes. My mom would always say to me growing up, “Craig, this is just cold nobody ever gets used to. So to say the least, Hoodies, Crewnecks, long sleeved shirts have been a staple in my wardrobe for as long as I could remember. My style has been heavily influenced by the skate and snowboarding community since my youth, and I wanted to incorporate that freedom of self expression through my brand. VYN is me.

So why VYN?

VYN is life. VYN is the embodiment of putting your foot down and saying, “ Enough is enough, I’m not going to let another day go by NOT doing the things in life that I know I’m meant for”.

VOICE YOUR NATURE

 

Sincerely,

Craig Massella

Owner/Creator of VYN Apparel                                                            

Origin Story